The Rad Project is a new way of thinking where bags, travel & tech accessories are fun, fresh, easy, colourful and personal. We have a penchant for the classics, the easy vibe and the finer things in life. We’re designing and creating products we actually want to own, those pieces that we always t...

The Rad Project is a new way of thinking where bags, travel & tech accessories are fun, fresh, easy, colourful and personal. We have a penchant for the classics, the easy vibe and the finer things in life. We’re designing and creating products we actually want to own, those pieces that we always talked about as 'if onlys’. With quality that’s unmatched and the ability to be conversation-starters, our products can go from day to night, from breakfast to dinner, from vacation to work.

What sets us apart? Our spirited approach, serious commitment to having fun and passion for sharing our world with you.

Enjoy the Rad ride from California to Amalfi in the palm of your hands.